GUIDE TO THE HELLER'S GROCERY STORES COLLECTION
COLLECTION NUMBER:
C061.
NAME OF COLLECTION:
Heller's Grocery Stores Collection.
LOCAL CONTROL NUMBER(S):
Negatives: 81:11156-11201 and 81:11261-11267.
DATES OF MATERIAL:
1892-1927, bulk 1927.
EXTENT:
53 negatives: safety film; 4 x 5 in. and 10 x 8 in.
SELECTED PHOTOGRAPHER(S):
Photographed mostly by Elwyn M. Heller; other photographers include J. E. Slocum and George J. Vreeland.
REPOSITORY:
San Diego Historical Society
Booth Historical Photograph Archives
P.O. Box 81825
San Diego, CA 92138
1-619-232-6203
ACQUISITION INFORMATION:
Loan for copy from Donald H. Heller, 1981.
RESTRICTIONS:
Open for research.
COPYRIGHT:
For permission to reproduce or publish, contact the curator of the Booth Historical Photograph Archives at the San Diego Historical Society. Reproduction or publication of any part of this collection must include the following information next to the image(s) or in a special section of credits: Heller's Grocery Stores Collection, San Diego Historical Society, Booth Historical Photograph Archives.
GENERAL NOTES:
Forms part of the San Diego Historical Society Negative Collection. See photographic prints OP 16904 /0-66 in San Diego Historical Society Original Print Collection for more Heller photographs not in this collection.
ORGANIZATION AND ARRANGEMENT:
Arrangement: numerical.
BIOGRAPHICAL NOTES:
Established by Mathias F. Heller in 1892, Heller's became the first major grocery store chain in the San Diego area. Heller sold his 42 stores to the MacMarr chain in 1929, later absorbed by Safeway.
SCOPE AND CONTENT NOTES:
Documents San Diego area grocery store chain. Consists mostly of 1927 photographs by Elwyn M. Heller of branch stores at 5th, 9th, E, Beech, Imperial, 1st, Logan, Union, 25th, W. Washington, Juniper, Upas, University, Park, and other locations. Other photographs from the 1890s show interior and exterior views of early Heller's stores, including the first at 11th and F. Also contains a portrait of founder Mathias F. Heller.
SUBJECTS INDEXED:
Heller, Mathias F. (Mathias Fred), 1859-1942.
Grocery stores – California – San Diego.
CONTENTS LIST:
81:11156 Heller's grocery store at 8th and F, interior view [8 x 10 in.] 1895 81:11157 Heller's grocery store at 8th and F, exterior view [8 x 10 in.] 1895 81:11158 Heller's grocery store at 6th and E, exterior view [Slocum, photographer; 8 x 10 in.] 1899 81:11159 Heller's grocery store at 6th and E, interior view [Slocum, photographer; 8 x 10 in.] 1899 81:11160 Portrait of Mathias F. Heller [Vreeland, photographer] [ca. 1927] 81:11161 Heller's grocery store at 28th and B, interior view; Martin Eis, manager [ca. 1900] 81:11162 Heller's Inc. warehouse at 18th and E 1927 81:11163 Heller's grocery store No. 1 at 847 5th 1927 81:11164 Heller's grocery store No. 2 at 1024 9th 1927 81:11165 Heller's grocery store No. 3 at 1813 E 1927 81:11166 Heller's grocery store No. 4 at 3867 4th 1927 81:11167 Heller's grocery store No. 5 at 2985 Beech 1927 81:11168 Heller's grocery store No. 6 2504 Imperial 1927 81:11169 Heller's grocery store No. 7 at 2267 1st 1927 81:11170 Heller's grocery store No. 8 at 2106 Logan 1927 81:11171 Heller's grocery store No. 9 at 1803 Union 1927 81:11172 Heller's grocery store No. 10 at 1025 25th 1927 81:11173 Heller's grocery store No. 11 at 902 W. Washington 1927 81:11174 Heller's grocery store No. 12 at 1765 Logan 1927 81:11175 Heller's grocery store No. 13 at 3001 Juniper 1927 81:11176 Heller's grocery store No. 14 at 3026 Upas 1927 81:11177 Heller's grocery store No. 15 at 3009 University 1927 81:11178 Heller's grocery store No. 16 at 1630 W. Lewis 1927 81:11179 Heller's grocery store No. 17 at 2203 J 1927 81:11180 Heller's grocery store No. 18 at 3550 University 1927 81:11181 Heller's grocery store No. 19 at 736 National Ave., National City 1927 81:11182 Heller's grocery store No. 20 at 4095 University 1927 81:11183 Heller's grocery store No. 21 at Lookout Ave., La Mesa 1927 81:11184 Heller's grocery store No. 22 at 2307 India 1927 81:11185 Heller's grocery store No. 23 at 2415 University 1927 81:11186 Heller's grocery store No. 24 at 4496 Park Blvd. 1927 81:11187 Heller's grocery store No. 25 at 2901 National 1927 81:11188 Heller's grocery store No. 26 at 3797 [sic] Adams 1927 81:11189 Heller's grocery store No. 27 at 1068 16th 1927 81:11190 Heller's grocery store No. 27 at 1068 16th, interior 1927 81:11191 Heller's grocery store No. 28 at 3055 Imperial 1927 81:11192 Heller's grocery store No. 29, Chula Vista 1927 81:11193 Heller's grocery store No. 29, Chula Vista, interior view 1927 81:11194 Heller's grocery store No. 30, El Cajon 1927 81:11195 Heller's grocery store No. 31 at 6503 Imperial Ave., Encanto 1927 81:11196 Heller's grocery store No. 32 at 3845 Park Blvd. 1927 81:11197 Heller's grocery store No. 33 at 939 Silverado, La Jolla 1927 81:11198 Heller's grocery store No. 34 at 4893 Voltaire, Ocean Beach 1927 81:11199 Heller's grocery store No. 35 at 2943 El Cajon Blvd. 1927 81:11200 Heller's grocery store No. 36 at 3368 5th 1927 81:11201 Heller's grocery store No. 31 at 6503 Imperial Ave., Encanto; E. S. Ward and wife, managers 1927 81:11261 Heller's grocery store, 5th and E, advertisement with interior and exterior views 1911 81:11262 Heller's grocery store, 6th and E [Slocum, photographer; 8 x 10 in.] 1899 81:11263 Heller's grocery store, 8th and F, interior view 1895 81:11264 Heller's grocery store, 8th and F, exterior view 1895 81:11265 Heller's grocery store, 8th and F, interior view 1895 81:11266 Heller's grocery store, 11th and F, exterior view 1892 81:11267 Heller's grocery store, 11th and F, interior view 1892
